Cathy

INSEAD MBA
Brand Management
INSEAD Admissions Events

Cathy received her MBA from INSEAD and her BA from Amherst College in the U.S. 

While at INSEAD, she was Co-President of the INSEAD Women in Business Club and an active INDEVOR member. Seeing her time at INSEAD to be the crucial inflection point in her career path, Cathy is keen on helping MBA candidates pursue their ambitions through their own MBA. Cathy has successfully coached numerous MBA candidates, with admits to INSEAD, LBS, HEC Paris, Judge, Said, Wharton, Booth, Kellogg, Stern, IESE, Imperial, and Trinity Dublin.

Cathy began her career on Wall Street, specializing in Marketing in Asset Management and started up several initiatives, including the first Sales & Marketing Training program that gained traction across 100+ personnel. Desiring a more global career, she attended INSEAD, studying at the Europe and Asia campuses, and after graduation, made a triple-point change of industry, function and geography from financial marketing analyst in New York to strategic roles in the chocolate world in France, the UK, and Belgium. 

Adventures include apprenticing with the President of Relais Desserts in France, improving profitability as Chief Chocolate Strategist at Rococo Chocolates in London, earning over 1M€ CCM for Callebaut as its Western European Brand Manager, and deciding the chocolate portfolio as Marketing Director at Pierre Marcolini… with plenty of tasting along the way!

She credits much of her career success to her pivotal time at INSEAD, and as such, enjoys coaching MBA candidates, finding it greatly rewarding.

Back